Published on Wednesday February 27, 2008
For the second year in a row, MSE Ph.D. students Siddhartha Pathak and Marko Knezevic (advisor Surya Kalidindi), along with Wan-ting Hu and Jane Zhen Cai of the LeBow College of Business, are winners of the Business Plan Competition sponsored by the Laurence A. Baiada Center for Entrepreneurship in Technology for their research plan, "Microstructure Sensitive Design of Materials." They will receive a cash prize of $500.
Knezevic and Pathak both work in the Mechanics of Microstructure research group. In their proposed business plan, MSD is formed into a start-up company specializing in identification of new engineering materials and optimization of the processing routes for the development of these materials. The proposed company has developed a software (also known as MSD) that can guide a potential customer in the rigorous design of a processing recipe to meet a set of designer specified properties.
Winning teams of the Business Plan Competition can go on to develop a full business plan for the next phase of the contest. The Baiada Center offers mentors and business plan development workshops to assist teams in completing their projects.